— CASE STUDY · 2025
Dhrtva — product label design
Product label design across a range — built as a system so the next product joins it instead of starting over.
- CLIENT
- Dhrtva
- ROLE
- Product label design
- YEAR
- 2025
- STATUS
- Shipped
- REGION
- India
- STACK
The brief
Label design for the Dhrtva range.
The approach
Consistency is the deliverable. A range whose labels were designed one at a time looks like several brands sharing a shelf. The work is deciding the rules once — proportions, hierarchy, how the mandatory panel sits, how a variant announces itself — and then applying them.
What shipped
The label artwork for the range.
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Karnataka Forest Department